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Hokkaido Backcountry Club
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Winter Wonderland in Japan

Japan is the world’s powder capital. Hit with snow storms from Siberia, the region is dumped on almost every day. The constant flurries mean visitors practically never ride or ski over ice. Not only is Japan’s powder world class and mountains globally renowned, but its culture is also one of a kind. Japan sends an assault on all your senses, with sights, sounds, tastes, and experiences unlike you’ve ever had. We offer exclusive ski and snowboarding trips to Hokkaido, Hakuba and a range of other incredible resorts, and most importantly, have the knowledge to tailor the perfect adventure for you and your crew in powder wonderland Japan.

Meet your expert

Our Head of Sales travel is a true board rider. From starting out skating as a kid back home in the UK, to snowboarding in the European Alps and Canada, to chasing waves all across the globe, Mister Jenner has done it all. Now spending his time flipping between the mountains and the ocean, Martin is your go-to guy for Snow Travel and Maldives Surf Trips.

Why Book With Us

The best thing about booking with us is that we are unbiased. We don’t have exclusive contracts with selected resorts, operators or providers in Japan, but rather have them all to make sure you get exactly the holiday you are dreaming of. No compromises, no sad faces - as we offer the widest collection of alternatives for skiing in Japan.

The snow has captured our hearts for years. Most of our staff have spent extensive time living, traveling and hunting snow across the globe and we know the best operators and destinations to suit your budget and skill level. With us, it’s always personal. We cater to your needs and come up with the best alternatives that suit you.

We offer best price guarantee - always and forever! We figured out all the cost traps, so you don’t have to. There are many. But through our extensive network and long-lasting relationships, we know how to avoid them and save you hard-earned cash on unnecessary costs.

We offer safe, fast and reliable payment and booking options. But what makes LUEX stand out is that you are talking to real people! Our dedicated sales agent not only walks you through the process step-by-step but will assist you with everything you need along the way. Jetting off to your dream destination has never been easier!

At LUEX, you get to talk to real people with real input! All of our sales agents are experienced skiers and riders, and understand what it’s like to book your first (or second or third) snow trip. No scripted messages, no robot typing – just real-time assistance and a human touch.

What our customers say

"I didn’t ever see so much snow like here!!! I ride snowboard in Chile off piste long time on big mountains. This experience I wanted to feel much much powder everywhere. It comes true! In Japan I ride 1,5 m deep powder close to ski lift. It’s close and amazing...."

(Black Diamond Tours)

"We had a great vacation with these awesome Guys. Everthing worked really well. Our Guides were fantastic, very friendly and helped in every situation! So, we can definitley recommend the Goodguides!!!"

(Goodguides - Honshu Backcountry Tours)

"Japan is simply AWESOME. The snow and the slopes are easy for beginners but there are some slopes that are challenging even for advanced skiiers oder snowboarders! But that's the challenge I wanted to have! Great work Guys"

(Rising Sun Guides)

"I always wanted to explore the Japan Mountains and I finally did it with Hokkaido Backcountry Club and it was amazing. Japan got my heart and I will be back for sure."

(Hokkaido Backcountry Club)

Five Reasons Japan is the Perfect Winter Wonderland


The world’s best powder is in Japan

If you love powder skiing, Japan should be at the top of your must-visit ski destinations list. Due to weather systems flowing over the mainland and islands of Japan, and cool winds from Siberia crossing over the Sea of Japan, you can expect to dip your skis or board into plenty of white stuff. On the island of Hokkaido, where many of Japan’s leading ski resorts can be found, the impressive annual snowfall sometimes totals as much as 20 meters. The snow in Japan isn’t just famous for its quantity though. It has a reputation for outstanding quality. On a snow trip to winter wonderland Japan, you can expect to satisfy your snow addiction with loads of dry, fluffy powder.


Japan has affordable travel options

Don’t be fooled into thinking skiing in Japan is expensive. It’s an affordable option compared to skiing at many leading resorts throughout Europe and North America. At LUEX, we offer both budget and medium-priced ski trips. Accommodations for our Japan ski trips range from rustic hostel-style lodgings to digs which royalty would envy. We know how to cater to those with deep pockets and travellers with light wallets. To find out how we can tailor a trip to your budget, get in touch today.


World class terrain and resorts for snow trips in Japan

Sure, the typical Japanese resort will get over 500 feet of snow every year, but let’s not forget about this country’s incredible terrain. Japan will give you open spaces to play, steep and deep runs to shred and awesome tree skiing and epic cliff dropping to jack your heart rate. Lifetime memories are the standard for every winter punter. Japan is famous for the quality of its backcountry. If you’ve had enough of the crowds, and looking to escape the madness of waiting in long lines, Japan is the place for you. At LUEX, we pride ourselves on the best service for winter adventures in Japan, especially for backcountry enthusiasts. So get in touch today to find out how we can bring your Japanese ski dreams to life.


Ticks every box for a winter getaway

This exciting country, known in some ways as one of the most modern and innovative places on earth, provides the perfect setting for the skiing or snowboarding cultural adventure of a lifetime. Japan is a unique part of the globe which infuses a contemporary lifestyle with centuries-old traditions. When you add it all up - some of the biggest annual snowfalls in the world, affordable trip prices and countless ways to have a great time - you’ll understand why this place really is the global snow community’s destination number one. Or as the Japanese would say, “Ichiban!”


Japan is more than just snow

A Japanese ski trip is usually all about the powder. But your trip can be a lot more than just experiencing world-class snow, with incredible cuisine, nightlife, and entertainment the norm. If you want more than just a ski trip, Japan is your perfect getaway. A great place to immerse yourself in a new culture, from attempting the language and tasting new foods, to seeing new sights and breathing in unique Japanese culture, there’s plenty to learn and love about Japan.

It doesn't stop here...We have plenty more on offer for you...check out our whole portfolio of Snow Trips in Asia